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Series: Rosenfeld

Prototyping: A Practitioner’s Guide

Prototyping: A Practitioner’s Guide

Prototyping is a great way to communicate the intent of a design both clearly and effectively. Prototypes help you to flesh out design ideas, test assumptions, and gather real-time feedback from users More info →
Designing Interface Animation: Meaningful Motion for User Experience

Designing Interface Animation: Meaningful Motion for User Experience

Effective interface animation deftly combines form and function to improve feedback, aid in orientation, direct attention, show causality, and express your brand’s personality More info →
Design for Care: Innovating Healthcare Experience

Design for Care: Innovating Healthcare Experience

Design for Care presents a sweeping overview of the design issues facing healthcare and shows how designers can work with practice professionals, patients, caregivers, and other stakeholders to make a positive difference More info →
Mental Models:  Aligning Design Strategy with Human Behavior

Mental Models: Aligning Design Strategy with Human Behavior

One of the best ways is to understand users’ reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons More info →